Chewy — Brand & content platform | Punch
← ALL WORK / ARCHIVE / CHEWY
Chewy NYSE: CHWY

Putting customer experience first.

Concept work and strategy for a new, customer-focused content platform — with the right graphic pipeline to make it real.

CHEWY · E-COMMERCE · CHEWY.COM ↗
CUSTOMER EXPERIENCE

Design exploration — across web, content, and email.

Chewy Homepage · merchandising
Homepage · merchandising
Chewy Content platform
Content platform
Chewy Fetch · sub-brand
Fetch · sub-brand
Chewy Email · lifecycle
Email · lifecycle
Chewy Email · promotional
Email · promotional
STORY

Experience first.

At Punch, we provided Chewy with concept work and strategy ideas for executing a new, customer-focused content platform. With the right graphic pipeline in place, a wonderful customer experience was within reach.

The work spanned the whole brand and product: branding and brand books, graphic and web design, content strategy, email design, digital advertising, and the engineering to bring it to life across desktop and mobile.

“With the right graphic pipeline, a wonderful customer experience was within reach.”
WHAT WE BUILT
BRAND Branding & brand books Graphic design Content strategy
PRODUCT Web & mobile design Email design Digital advertising
DELIVERY Shipped to production Iterative releases Long-term support
SERVICES Branding · Web · Content · Email CLIENTChewy — pet e-commerce CASE STUDYchewy case study coverCase study PDF IN THE NEWS Press coverage coming soon — send links to feature.
Punch / Lab NotesISSUE 14
LATEST BUILD
THIS ISSUEInside the models we shipped this month.What we trained, what surprised us, and the eval that let it ship.
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